Times Plaza To Welcome First-To-Alabama Restaurant, Super Chix®, At Development

Crunkleton Marketing February 12, 2019 Announcements, Huntsville Happenings, Store Openings 1 Comments

(Dallas-based chicken and custard eatery to open first out-of-market location at mixed-use development off Memorial Parkway.)

After much anticipation, Crunkleton Commercial Real Estate is thrilled to release the first announcement in regard to future tenants at the Times Plaza development off Highway 231. Super Chix® (www.superchix.com), a Dallas-based premium chicken and frozen custard restaurant, is set to open a 2,685-square-foot space at 2317 South Memorial Parkway with a tentative opening date of summer 2019.

“Super Chix® is a premium, fast-casual dining experience that is devoted to quality offerings and great customer service,” said Nick Ouimet, founder and CEO of Super Chix®. “This will be our first location outside of the Dallas market and we are very excited to partner with local restaurateurs Kumar Patel and Rajesh Patel to bring the concept to Huntsville. The Times Plaza location will serve our delicious never-frozen tenders and fillets, hand-breaded or grilled chicken sandwiches, salads, fresh hand-cut fries and daily-churned frozen custard to a whole new market that appreciates high-quality fare in a fun and lively environment.”

Super Chix® opened its first location in Dallas in 2014 and now has five restaurants operating in and around the Greater Dallas/Ft. Worth metro area. All menu items are made-to-order and feature gourmet toppings free from MSG and GMOs. The fresh, never-frozen chicken is marinated in-store, grilled or hand-breaded and cooked in peanut oil free from additives. Even the toppings come from whole vegetables that are delivered daily and sliced by hand. There are also house-made sauces offered like ranch, honey mustard, a signature Super Chix® sauce and the best-selling Nashville hot chicken sauce that comes on a sandwich or as a dipping sauce. Ouimet is proud that, at Super Chix®, each meal is cooked-to-order, making it hot and fresh for the customers.

“Super Chix® is focused on bringing together the highest quality ingredients, preparation methods and recipes that we all expect out of a great dining experience,” said Ouimet. “This isn’t fast-food chicken—there are only six ingredients in our breading on our lightly breaded, high-quality tenders and fillets, and we believe simple is best. We have no drive-thrus and our interiors have a cool, modern vibe that’s perfect for a casual lunch or dinner. We’ve developed a product and experience that stand out in the market and caters to all ages and walks of life—everyone enjoys exceptional food in a fun environment.”

In addition to its first-rate chicken, Super Chix® also specializes in frozen custard, which is served as hand-dipped in cones or cups, or in milkshakes and fusions (concretes). Chocolate and vanilla are churned each morning and are always on the menu, but Super Chix® also offers a special flavor of the day. Future custard flavors include cookies and cream, Reece’s peanut butter cup, Butterfinger, English coffee toffee, chocolate chip cookie dough, black raspberry cheesecake and more.

“Times Plaza is the perfect location for the new-to-market Super Chix® thanks to its easy accessibility and prominent visibility from the parkway,” said Crunkleton Commercial Real Estate leasing agent, Anusha Davis. “Nearby professionals will have another great option for a fast-casual lunch with both healthy and indulgent options and dinner crowds will discover a new excellent eatery they can enjoy with family and friends. Super Chix® has put together an excellent team here in Huntsville who will operate the brand and ensure that each visit has rave reviews.”

Super Chix® was voted “Best French Fries” in Dallas by D Magazine thanks to its strict preparation methods, excellent taste and unique flavor options like rosemary black pepper. To learn more about Super Chix®, visit www.superchix.com.

“We love the Huntsville location and know that Super Chix® will be a great addition to the market,” said Ouimet. “We can’t wait to welcome guests to our restaurant and show them what we mean when we say we serve ‘The Last True Chicken Sandwich’ and, oh yeah, great fries and frozen custard to boot!”

Don’t forget to follow the new restaurant on Facebook and Instagram.

Rendering of the completed Times Plaza development.

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